Ads. Jon Kolko goes on an full-scale assault against online advertising in a post for the Austin Center for Design called Advertising Is The Problem. I am no fan of the advertising model myself, but Jon paints a post-apocolyptically grim picture of what’s to come: I’ve seen the future, and it’s awful. It’s The Shallows: In the future, you’ll only see the things that are most likely to get you to buy. Everywhere.